The Energy of Connection To Create Memorable Pitches

Marketing Podcast with Diana Kander

On this episode of the Duct Tape Marketing Podcast, I interview Diana Kander. She is a keynote speaker on curiosity and innovation and a New York Occasions bestselling writer. A serial entrepreneur who entered america as a refugee on the age of eight, she has launched and bought hundreds of thousands of {dollars} of services and products. 

Diana’s new ebook with Tucker Trotter: Go Big or Go Home Book: 5 Ways to Create a Customer Experience That Will Close the Deal, teaches the right way to flip pitches into an emotional expertise to draw your buyer’s consideration and produce dwelling the win.

Key Takeaway:

Innovating how we promote our services and products, utilizing components like shock or sudden bodily objects is an ideal solution to have interaction and create a memorable affect and a greater reference to our prospects. Diana highlights the necessity to prioritize understanding the client’s wants earlier than speaking about oneself or what our firm does. Being memorable is essential, it must be genuine and reflective of 1’s character to keep away from going overboard. General, the ability of making magical moments in pitches and displays is the important thing to reaching profitable outcomes.

Questions I ask Diana Kander:

• [03:37] How did you get the concept to put in writing this ebook?
• [05:13] So the subtitle 5 methods to create a buyer expertise that can shut extra offers. Are you able to clarify a few of the components?
• [08:41] You discuss lots on this ebook about bodily objects. Inform me about the way it goes into your go-big framework.
• [09:46] Exhibiting that you just took truly just a little further time to create a pitch, sends just a little message. Is that a part of the ability of it?
• [12:42] In a few of the supplies you despatched me concerning the ebook you have been very adamant about one thing that folks ought to cease doing with regards to pitching. Please inform me what it’s.
• [14:26] So that you’re speaking a few bodily pitch, however I believe this most likely works for nearly each form of contact or engagement we’d have, isn’t it?
• [17:10] So that you outlined some memorable pitches as we name them within the ebook. Do you have got a favourite memorable pitch?
• [19:02] Is there a danger of going too large? Is there a line between one thing being memorable and being on a bizarre degree?
• [20:22] How do you assist someone know “this ebook is for you”?

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This episode of the Duct Tape Advertising Podcast is delivered to you by the HubSpot Podcast Network.

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